Christian blogging can be a fulfilling hobby or a way to begin a ministry, but it can also be a profitable venture if earning an income is your ultimate goal.
Earning a full time income, or even just a little bit of extra money each month are both possible scenarios for any blogger. But the key to keep in mind is that making money through blogging takes time.
Just like when you’re building a house, you can’t move in without a strong foundation laid first (plus lighting, cabinets, and all that jazz, but stick with me here).
Identifying your goal and creating a plan to reach that goal is essential.
So, if you’re interested in making money as a faith-based blogger, here are a few tips to get you started.
How to Make Money as a Christian Blogger
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The very first thing you’ll want to do as a faith-based blogger looking to bring in some extra money is to choose a niche. Decide on a specific topic within your faith that you are passionate about and can write consistently about.
This could be anything from parenting to personal finance to Bible studies. Identifying your niche also includes identifying your target audience.
If you are a Christian blogger, finding a profitable niche can feel challenging. However, there are several niches that you can explore that have the potential to generate income while also expressing your faith. Here are some profitable niches for Christian bloggers:
Christian Lifestyle: This niche focuses on providing advice and inspiration for living a Christian lifestyle. Your topics could range from style, brand reviews, relationships, personal growth, homesteading, home decor, etc.
Christian Finance: This niche focuses on personal finance advice and resources from a Christian perspective. You can write about topics like budgeting, saving money, investing, retirement planning, giving, and more.
Christian Health and Wellness: This niche focuses on living a healthy lifestyle from a Christian perspective. You can write about topics like healthy eating and recipes, exercise, mental health, mindset, motivation and inspiration, and more.
Christian Parenting: This niche focuses on raising children from a Christian perspective. You can write about topics like discipline, education, homeschooling, family relationships, and more.
Christian Travel: This niche focuses on traveling from a Christian perspective. You can write about topics like missionary work, pilgrimages, and more.
Christian Business: This niche focuses on providing advice and resources for Christian entrepreneurs and business owners. Topics can range from marketing and branding, to leadership and strategy.
Christian Education: This niche focuses on providing resources and information for Christian educators and homeschoolers. Topics can range from curriculum reviews and lesson plans, to teaching tips and resources.
Next, you’ll want to build a following. Find out where your target audience spends the most time (Facebook, Instagram, etc.) and then spend time creating content you can share on those platforms.
As you’re getting your brand establish, you can start thinking of ways you’d like to monetize your blog. There are many faith-based products and services that you can offer to make a profit.
6 of the Most Profitable Ways Christian Bloggers Can Earn Money
Begin Affiliate Marketing
Affiliate marketing is a great option because you can start doing it almost immediately, and when done correctly, can bring in an evergreen revenue stream.
Affiliate Marketing is when you become an affiliate for a specific brand or platform, and share links to that brand’s products online. If someone makes a purchase through your link, you earn a commission straight from the retailer, at no extra cost to the consumer.
One thing to remember about affiliate marketing is that authenticity is key. Be selective in the brands and products you promote, and never share anything you truly don’t like, use, or recommend.
You can learn more about affiliate marketing here.
Affiliate marketing is also a great way to explore brand sponsorships, which have the opportunity to bring in even higher payouts based on the negotiated terms.
Create an Online Course
You can create an online course that teaches people about your faith, or share your spiritual journey. These courses could be aimed at how to study the Bible, how to build a faith-based business, whatever your expertise is, chances are high there is someone wanting to learn from you.
Create Digital Products
Another option is to create and sell digital products. These could include printables, digital planners, guides, or even ebooks. Sendowl is a great platform for selling and delivering digital goods, and is especially cost effective if you are just starting out.
Sell Coaching or Consulting Services
Offering coaching or consulting services can be a great way to help people navigate their spiritual journey. And the great part about this is there are so many niches that this works for: Fitness or nutrition coaches, business coaches, life coaches, etc. The list goes on.
You can offer one-on-one coaching sessions via video conferencing or phone calls.
Sell Physical Goods
If you have a passion for creating or curating faith-based products, you can sell them online. This can include items such as jewelry, clothing, home decor, and more. You can set up an online shop on platforms like Etsy or Shopify.
Start a Podcast or YouTube Channel
If you have a gift for public speaking, you can create a podcast or YouTube channel that focuses on your faith, and/or your sub-niche. Monetization comes through these in the form of sponsorships, ads, and donations.
Once you determine the type of monetization strategy or strategies you’d like to implement, you’ll need to come up with a marketing plan to help you stay consistent in creating content and sharing the word about your product.
You’ll want to do this by creating content that speaks to your audience. Make sure it’s informative, insightful, and relevant to your niche.
Consistency is key, so create a content schedule and then stick to it.
Remember, as a Christian blogger, your main focus should be on sharing your message and helping your audience, rather than making money. Keep your values at the forefront of everything you do, and success will follow.